Autofusion AWA 2023 Vendor Press Release
Boca Raton, FL (Jan 27, 2023) - Brian Pasch, author and industry leader in automotive marketing strategies, online dealer education, marketing analytics, and digital retailing is pleased to announce Autofusion, Inc. as a winner of the 2023 AWA Award in the Websites and the Rising Star categories.
The AWAs were created in 2008 to recognize the best vendors in automotive digital marketing, primarily focused on websites. Since then, the AWAs have become a benchmark in the automotive industry for recognizing innovative products, now in 20 categories: digital retailing, marketing automation, sales process, dealer websites, digital marketing, SEO and local search, inventory management and merchandising, HR & training, fixed operations, F&I, website merchandising, conversational commerce, video technology, business intelligence tools, reputation management, and our newest categories, automatic payment platforms, digital voice assistants, enterprise retailing, and CDP/MAP technologies.
This year’s lineup of AWA winners included a number of exciting new products designed to create operational efficiencies for auto dealers, strengthen their brand, and grow their bottom line. In addition to creating new tools, the vendor community fully embraced the challenges and opportunities created by low inventory and a tight labor market.
“I want to thank everyone who participated in the AWA review process this year,” said Pasch. “We watched demonstrations of an amazing group of innovative and progressive products, and we are proud to be associated with these companies and their staff who have invested so much of their time and resources to better serve the automotive dealer community.”
The 2023 AWAs is honored to recognize the efforts of many deserving companies who stand out in their areas of expertise and have proven to be thought leaders, disruptors, and innovators.
Go to awa.autos to watch video product reviews and demonstrations in all 20 categories, and hear how these products can solve pain points and make a positive impact on dealer operations.
TalkExpress allows your dealership to create a legitimate virtual showroom, empowering both your Sales and Service departments to conduct a wide array of real time customer interactions, all without the need for the customer to be physically present.
Communicate in real time with your website visitors via Talk, Text, or Video, regardless of the device being used, and without the need to install any software or plugins. The platform works on ANY website and includes robust and useful features like 2-way screen share, noise cancelation, push notifications, call recording, end to end encryption, multi-party calls, and a backend dashboard that helps you stay on top of all of it.
“Having one platform that enables clean communication via talk, text, or video, in one dashboard that can be managed for the entire dealership, well, this takes customer communication to the next level!” – Brian Pasch
With exciting first-to-market features like our fully integrated Custom Order or Vehicle Matchmaker tools, Autofusions complete website solution clients can rest assured that their site is always focused on what shoppers actually care about. Add to this the advanced vehicle merchandising with incentive integration and automated specials, search-by-payment functionality, factory-accurate vehicle equipment, lightning-fast load times, and month-to-month contracts, it’s clear that our platform is more innovative and forward thinking than the competition.
“The Autofusion Complete Website Solution provides the merchandising tools dealers need to continue to turn their inventory, to sell in-transit vehicles, and to place custom orders, which of course will be more commonplace in the year ahead” – Brian Pasch
Founded in San Diego, California in 1998, Autofusion partners with car dealers to customize and improve their online advertising. We know the true importance of a website and are committed to providing excellent customer service to your dealership so that you can better serve your customers.
About Brian Pasch:
Brian Pasch, Founder of PCG Companies and Brian Pasch Enterprises (BPE), has been actively involved with automotive franchise dealers since 2005. Brian has authored nine bestselling books for the automotive industry: "Remote Retailing Blueprint," "Just Faster," "Automotive Marketing Playbook," "Who Sold It?," "Swimming with Digital Sharks," "Mastering Automotive Digital Marketing," "Selling Cars in a Digital Age," Unfair Advantage," and “Hyper-Local Marketing for Automotive Retail.” Brian is an active conference speaker, 20 Group presenter, and coach to both dealers and members of the vendor community. He has presented workshops at NADA, Digital Dealer, DCDW, Driving Sales Executive Summit, Kain Automotive Workshops, Innovative Dealer Summit, Automotive Engagement Conferences, Automotive Boot Camp, AutoCon, VinWorx, TrueCar Dealer Summits, and the Digital Marketing Strategies Conference. Brian is Google Analytics certified, and PCG is a Google Premium Partner company.